We've all heard the adage, "Don't judge a book by its cover." And while it holds true for the depth of the story within, let's be honest: when you're Browse a bookstore (physical or virtual), the book cover design is your very first encounter with a potential new favorite. In the crowded world of book publishing, a book cover isn't just decoration; it's a critical book marketing tool, a silent salesperson, and often, the deciding factor in whether a reader picks up your book. So, why is book … [Read more...]
How to Choose the Right Book Publisher?
March 17, 2025 by Leave a Comment
Ever wondered how some books reach the right audience while others never get noticed? The answer often lies in choosing the right book publisher. If you have poured your heart into writing, finding the perfect publisher is just as important as the content inside your book. A good publisher ensures your book gets proper distribution, marketing, and recognition. But with so many options available, the decision is not easy.Traditional, self-publishing, hybrid—there are different paths to … [Read more...]
How to Use Amazon Ads to Promote Your Book: A Guide for Indie Authors in India
August 2, 2024 by Leave a Comment
Amazon has become a dominant force in book advertising, challenging platforms like BookBub, Facebook, and Google. Since its inception in 1995, Amazon has continually enhanced its promotional services, offering authors robust tools to reach readers. This blog explores how indie authors can leverage Amazon Ads for effective book marketing in the Indian market. Why Promote with Amazon Ads The greatest benefit of Amazon Ads is the ability to present your book to Amazon’s vast online audience, … [Read more...]
The importance of book video trailers in book marketing
May 27, 2019 by 1 Comment
How do you decide if you want to watch a movie? You have a quick look at its trailer to have an idea what the movie deals with. Much like a movie, a book trailer video will enable your book to stand out in the crowd. In this article we will cover topics like: a) What is a book trailer? b) Some facts about video trailers c) 5 critical reasons why videos are considered for book promotion d) What should be there in a book trailer video? e) Distribution of video … [Read more...]
How to Get Reviews for Your Book
May 7, 2019 by Leave a Comment
Do you remember checking reviews about the product before making the final buying decision? Chances are you did before buying a book. If you have already published a book, your next part of the work starts here. The review process can even start even before the book's official release date. Authors can give reviewers advanced review copies. To make a distinguishing mark as an author you need to ensure that you have a strong reader base. It is essential for you to influence and … [Read more...]
Interview of B.Wati- Author of Hope of the Ages
May 3, 2019 by 80 Comments
B. WATI, a former teacher one day decided to hold the pen to propagate the message of peace. That was the beginning of the journey. He began with writing bulletins and articles for newspaper and magazines. His passion for writing took the next level with the book Hope of the Ages. With his book, he has the hope to touch many lives and spread peace. Here are some shared tidbits of his journey and motto. Tell us something about your book Hope of the Ages. The book is … [Read more...]
Interview of Lucas Hault- Author of The Shadow of Death – The Conquering Darkness
April 9, 2019 by Leave a Comment
Lucas Hault is the author of THE SHADOW OF DEATH - THE CONQUERING DARKNESS. The dark thriller is gaining popularity with its expert handling of various dark themes. Let’s find out the author has to say about his journey, his inspiration and some spilled secret tips for upcoming authors. Tell us something about your book SHADOW OF DEATH. My Book, THE SHADOW OF DEATH - THE CONQUERING DARKNESS is a dark fantasy thriller. It deals with a lot of emotions like fear, agitation, … [Read more...]
